PAM is the world leader in smart navigation, enabling environments and customers to completely understand one another.
Research
Naming
Brand Development
Brand Design & Rollout
UX
UI
Website Design
Website Build
Brief
Working closely with a tight-knit team, we developed branding, marketing materials and a dynamic website for this digital innovator, to enable online collaboration for designers, architects, brand and operations managers.
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Process
We developed a logotype and iconography that references navigation in both physical and digital spaces.
Instructional videos developed by Hank Mango enhance the brand and tell the story, with the integration of video, animation and concise messaging.
‘I want to thank you all for the work you have collectively put into this project… PAM has an exceptional future ahead and I am proud to be working with the best people I could hope for.’
Stephen Minning
Director, PAM
PAM won the coveted Smart Cities Award at the 2019 Australian Technologies Competition, and is a finalist in the NSW Premiers Awards for Technology and Innovation at the 2019 Australian Export Awards.
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