Case Study
PAM

With incredible places, events and news at your fingertips, think of Concrete Playground as a personal concierge for your social life.

DELIVERABLES

VISUAL IDENTITY
BESPOKE ICONOGRAPHY
USER EXPERIENCE DESIGN
RESPONSIVE SITE DESIGN
FRONT-END DEVELOPMENT

BRIEF

PAM is the comprehensive, cloud-based, real-time wayfinding solution. Working closely with a tight-knit team, we developed branding, marketing materials and a dynamic website for this digital innovator, to enable online collaboration for designers, architects, brand and operations managers.

PROCESS

We developed a logotype and iconography that references navigation in both physical and digital spaces.

Instructional videos developed by Hank Mango enhance the brand and tell the story, with the integration of video, animation and concise messaging.

It was delivered using a modular WordPress CMS, which enabled the PAM team to tailor their content to target specific consumer segments.

“I want to thank you all for the work you have collectively put into this project… PAM has an exceptional future ahead and I am proud to be working with the best people I could hope for.”

Stephen Minning – Director, PAM

Wayfinding made simple.

TERMS & CONDITIONS

CANVAS IS A DISTRICT GROUP COMPANY