The NSW Small Business Commissioner offers support to every one of the 785,886 small businesses in the state, as a powerful ally who can advocate on their behalf at all levels of business and government.
Beginning with UX, UI and development of a component-based Drupal website, we’ve worked together with the NSW Small Business Commissioner to extend the offering: designing and delivering a range of digital tools whose purpose is to provide timely, relevant, easy-to-find advice. Our work on the website led to a compelling look-and-feel and styleguide, establishing the Commissioner’s office as an independent voice with its own identity.
We’ve continued adding value online, building the educational offering of the website to take pressure off staff – from an animated infographic outlining the small business landscape to streamlining Salesforce forms. Recent work includes a series of videos providing crucial information to small businesses operating in the building industry. We ran this project end-to-end: from script revisions, organising voiceovers, storyboarding, illustrating, animating and hosting the series in a dedicated page on the website.
‘We worked with the brilliant team at Canvas to plan, design, build and optimise our website (including the move to a new CMS). From our very first engagement, the project ran so smoothly I had to pinch myself! They’re fast, switched on, collaborative and focused on the end user – and they’ve always got a solution for any challenge you throw at them (our growing website is a testament to this!) Canvas are an amazing extension of our nimble team.’
Senior Communications Advisor
180,000+ increase in visits
150,000+ new visitors
464% increase in overall website traffic
since launch in October 2019