MOST creates and manages elite music and opera competitions, awards and scholarships on national and international levels – across Australia, Europe, Israel, Japan, New Zealand, UK and the USA.
Brand Strategy
Branding
UX
UI
Responsive Site Design
Build
We redesigned the MOST brand to align with the organisation’s creative vision for the future. Designed to roll out to a suite of award programs, it employs a versatile visual language. The emphasis on the ‘O’ references opera and the notion of singing without a microphone.
Implementing a responsive, modular WordPress multi-site installation, we built a suite of four subsidiary award sites using the same architecture as the parent site. User-generated content is key, with integrated YouTube, Twitter, Facebook and Soundcloud feeds.
MOST now has a unique online home that locates their diverse initiatives in one elegant, evocative place.
Each award site features its own striking colour and logotype, instilling this brand family with heritage and distinction.
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